East Penn Sanitation (EPS) began serving the Lehigh Valley and the surrounding areas in 1982, with residential, commercial and industrial waste disposal services. A family-operated business, EPS has more than 80 years of combined solid waste experience.

PROJECT OVERVIEW

EPS was looking for Web development and identity definition, something that would be a complement to the company's sparkling reputation for clean & green service.

PROJECT EXECUTION

GGA crafted a logo concept that gives emphasis to recycling through sanitation and a color scheme that is rooted in earthy colors. Like the earthy identity package, all collateral materials (Web site, uniforms and truck signage) are grounded in the simplicity of a clean design.