Noble Building & Design (NBD) is a United States luxury home builder that is based in Virginia.

PROJECT OVERVIEW

As a Monument Award winner for building excellence, NBD hired GGA to develop its $10-million-home concept into a modish Web site display. We knew that the site's design was to be centered on awe-inspiring imagery —not the text, not the copy alone.

PROJECT EXECUTION

GGA worked purple into the design, as a memory of color that harks back to royalty's past. As a way to tie that idea into modern forms of nobility, GGA placed images into the Web site from popular, luxury product lines. The challenge of the site was creating a user interface that would complement the beautiful NBD home images and resonate standards of quality and elegance, while working the "Noble" branding into each page.